Empathy Map Canvas

An empathy map is a collaborative tool your team can use to gain a deep insight into customers.

🚀 Just add your own logo and start using this canvas 🚀

What is this tool?

Much like a user persona, an empathy map can represent a group of users, such as a customer segment.

Why use this tool?

Visually display user attitudes and behaviours in an empathy map helps teams align with a deep understanding of end users.

What is the download?

You'll get a keynote, PDF and powerpoint copy of this canvas.

More information:

You can find more information about empathy mapping at: https://www.nngroup.com/articles/empathy-mapping/